Have a ball choosing your corporate event theme

Oh how we love a fabulously themed party, and even better if it’s a corporate event!

Oh how we love a fabulously themed party, and even better if it’s a corporate event! While we understand it’s strictly business most of the time, we just love when corporates loosen their ties and provide an epic experience for their staff and clients.  

Our Magic Makers have been hospitalitarians extraordinaire for some time now and we know there are certain themes that work well for corporate events, and others that should be reserved for the ‘private events’ list. 

How do you pick a memorable, fun and appropriate corporate events theme? Becoming clear on the following specifics of your event can assist with making the right corporate event theme choice. 

  • Know your priorities

Understanding what your priorities are in throwing a corporate event will help you decide what you would like to allocate your budget towards, for example the location, entertainment, food, or all of the above. Do you want to entertain clients with an impressive experience or foster a fun environment for team building? An all-out garden party affair may be impressive yet not achieve your intention for the night. Getting clear on your intention for the event may have a big impact on the party theme; or atleast, it can discern whether the live jazz music or roaming performers are necessary (we suspect they are, and some). 

  • Who’s coming?

Consider your audience when choosing a corporate event them because while the sales team are getting excited at the thought of sparkles and dress-up, others in the office may be getting creative with excuses of how-to opt out of the event. That’s not to say don’t sparkle, we’re strong supporters of all sorts of glam and glitter- just consider everyone’s who’s coming to your event and plan accordingly. Ask who’s attending? What’s the age range? Is it clients only, staff or partners (even family) as well?  Are there people from different cultural backgrounds attending? Giving thought to this may assist you in making a choice that everyone can enjoy.

  • Choose the space and create 

Deciding on the right venue can make or break your corporate event theme.Venues are most important because a space with ready-made furnishings, decor and ambience can be a great option. Professional and progressive businesses alike favour the sophisticated, historic and cultural ambience of the Grand Ballroom of Myer Mural Hall. The remarkable large and national treasure artworks adorning the walls of the iconic ballroom are impressive and offer a grand ambience favoured by corporate clients; however our expert stylists can decorate the ballroom to reflect your heart’s desires, view our experiences online to see what’s possible. 

There are many themes that can work well for corporate events, and they all have the one key in common; being inclusive. Review the themes below and see what fits your event and keeping in mind the budget, space and guest list. 

  1. Winter Wonderland

Holiday and seasonal parties work well for corporate events because they are completely inclusive, and a whole lot of fun too! Seasonal themes make it clear what the dress code is, and often guests have such clothing anyhow, so to show up in their holiday best isn’t as difficult as finding that superhero costume. A winter wonderland theme lends itself to some fun decor in styling and catering! Think snow machines and snowflakes, hot toddies and mulled wine – snowmen and ear muffs. Add some coziness with blankets and fireplaces. A white colour palette and frosted lamps are simple ways to get that winter wonderland feel. 

2. Carnival-Inspired Theme 

Here we go around the merry-go-round and around again – everyone loves a spring carnival, don’t they? Memories of childhood, fairy floss and rides galore; a carnival inspired corporate event is a great theme for partners and families, especially as everyone can enjoyl the fun. Roaming performers and face painting can be fun for all ages (honestly, try it). What makes a carnival fun? The games! Games like a ring toss can be a winner, hire a flamethrower for that extra highlight or ensure memories will be collected with a photo booth.Hanging lights, fairy or bulb lights are great ways to infuse the carnival theme. The colours? Add more – lots of bright colours says FUN with a capital ‘F’. View a touch of carnival experience at our Ormond Collective Opening night for a little inspo. Come one come all to a carnival-themed corporate event, it’s sure to be fun and memorable occasion.

3. Magical Magician

Abracadabra, your corporate event is a memorable and amazing affair! So we aim for although no illusion is the fact that magic is a great theme for your corporate event. There’s something very exciting about a magic-themed night, imagine dark lighting, a magician on hand, tricks galore and awe-inspiring moments. Lead your guests to wonder, yet again, with the excited curiosity of a child about the awesome experiences happening moment-to-moment.  View our Abracadabra event on the Myer Mural Hall Experiences, a mysterious night. Guests don’t have to dress up for this theme, or you can opt for this. Add dark drapes for a mysterious touch, or pick a colour pallet to add some fun. Of course you need a magician, inspire awe with tricks and styling galore, after all, those who believe in magic will always find it. 

4. Once Upon a Time 

Far far away in a land where fairytales are a common occurrence and whimsical experiences are the norm; story tale corporate events are held and once professional adults return to their fun, wondrous and younger selves, or so the story goes.  How fun, no? Welcome little one, we love this. Any event that induces nostalgia of another time is well worth it in our books. Decor and styling can be based off a favourite novel or genre, think Alice in Wonderland or Narnia. Style your event with many books and comfy couches, lamps and props from popular novels. The best thing about this theme? Dress up can be flexible and left to the imagination of your guests! There is the freedom to style the food to suit your fantasy. Take your guests on a journey through much loved and known story tales – nothing like letting adults be kids again for an evening, or so the story goes… 


Whichever theme you choose, ensure it’s inclusive and everyone can get excited about the idea; although take a look first at your essentials – the budget, guest list and venue. From there, choose a workable theme and reach out to us for some ideas and guidance. 

Contact a magic maker today, we’re awaiting your call to put our creative touch on any idea you have within your budget, and that’s good for business.

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